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Appointment to View: How the AA made its own horror film trailer

By Georgina Brazier, 06 February 12, 08:00

McCann London took inspiration from horror movies for its recent campaign for the AA's Home Emergency Response service, showing a suburban family under attack from Jack Frost. We take a look at how it...

Alfa Romeo launches social campaign for MiTo model

By Sarah Shearman, 26 October 11, 11:45

Alfa Romeo, the Fiat-owned Italian car marque, has launched a Facebook campaign to showcase its the high performance capabilities its new MiTo Quadrifoglio Verde vehicle.

Appointment to view: Volkswagen adopts AR for Beetle billboard stunt

By Sarah Johnson, 26 October 11, 08:30

Volkswagen Canada has used augmented reality (AR) to bring its outdoor advertising to life, showing its 2012 Beetle model doing stunts when viewed through a mobile device. Here's how the technology wo...

Hall of Fame shortlists finalised and deadline extended

By Staff, 09 September 11, 08:00

Having been inundated with nominations for the Brand Republic Hall of Fame, and having added those we felt fitted the criteria of innovation and success over the past decade, we've now finalised the s...

Deadline approaches for BR Hall of Fame votes

By Staff, 02 September 11, 08:30

The closing date for voting in the BR Hall of Fame, created to recognise innovation and achievement in the advertising, media, marketing and communications industries, has been announced and a new nom...

Vauxhall offers football hairdos on Facebook

By Sarah Shearman, 29 July 11, 04:30

Vauxhall is backing its Home Nations football sponsorship with the launch of a new Facebook page, featuring an app that lets users try out the hairstyles of iconic footballers such as Kevin Keegan and...

Top Gear games park in BR app chart

By Daniel Farey-Jones, 27 July 11, 01:04

BBC Worldwide has landed two Top Gear free games in this week's BR app chart, occupying the number one spot with 'Top Gear: Stunt School'.

Appointment to view: Skoda sets thriller fans a mystery

By Sarah Johnson, 26 July 11, 09:15

Skoda has used its sponsorship of Channel 5 crime drama to promote its own mystery for viewers to solve and enhance its reputation as an astute brand.

The BR 200 July 2011: The web's most influential bloggers (1-50)

By Staff, 21 July 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 July 2011: The web's most influential bloggers (51-100)

By Staff, 21 July 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.