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Europcar launches its first TV ads in £2.5m campaign

By Ben Bold, 03 June 11, 09:09

Europcar is launching what it claims is its first-ever TV ad, a £2.5m singing-and-dancing campaign to promote the firm's new "freeDeliver" service, which delivers and collects customers' rental cars.

Toyota unveils 'Toyota Friend' in-car social networking

By Alex Brownsell, 26 May 11, 12:58

Toyota has partnered with software company Salesforce.com to create an in-car social networking service for motorists.

The BR 200 May 2011: The web's most influential bloggers (1-50)

By Staff, 18 May 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (51-100)

By Staff, 18 May 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (101-150)

By Staff, 18 May 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

The BR 200 May 2011: The web's most influential bloggers (151-200)

By Staff, 18 May 11, 08:30

The BR 200 list of the best advertising, marketing, media, PR and digital blogs from around the world, ranked in terms of traffic and social influence.

BMW ramps up ecommerce offering with eBay store

By Sarah Shearman, 09 May 11, 11:30

BMW, the car manufacturer, is launching a store on eBay UK to meet demand from motoring enthusiasts looking to buy original car parts online.

Audi blazes trail with UK internet-TV advertising first

By Maisie McCabe, 19 April 11, 08:30

Audi, the luxury car brand, will be the first advertiser to run a video ad campaign on internet-connected TVs in the UK.

Toyota becomes first brand to appear in Monopoly Millionaires

By Sarah Shearman, 12 April 11, 04:06

Toyota has signed a deal with Electronic Arts, the video games publisher, that will allow it to place branded virtual gift items into Hasbro's Monopoly Millionaires Facebook game.