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Media360: John Lewis marketer Craig Inglis on surprising consumers
Marketing caught up with Craig Inglis, marketing director at John Lewis, after his session at Media360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans.
Tesco extends branded portfolio content with TV plans
Tesco is in discussions with broadcasters about televising its Mum of the Year competition, as it seeks to boost its branded-content strategy.
Unilever tops 2012 Marketing Society Awards nominations
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
River wins brief to publish Co-op event magazine
River Publishing has won the contract to publish a 32-page A5 magazine that will accompany The Co-operative Village, an event launched by the Co-op in a move to extend its brand.
Facebook's Everson urges marketers to 'make a bet on us'
Clutching a Starbucks coffee, Carolyn Everson looks remarkably intact for someone who has just stepped off a delayed red-eye from New York.
Mobile adspend soars 157% as FMCG and retail brands follow consumers
Big-spending brands in the FMCG and retail sectors have significantly boosted mobile adspend as they move to reach the growing number of consumers using mobile devices to interact online, according to...
Tesco UK and Ireland chief Brasher quits
Tesco veteran and UK and Ireland chief Richard Brasher is to leave in July due to group chief executive Philip Clarke's decision to get more involved with the UK business.
Currys owner enters movie-rental market
Dixons Retail, the electronics retail group that owns Currys, PC World and Dixons.co.uk, is launching a movie-rental service called Knowhow Movies, which has ambitious plans to take on LoveFilm, Netfl...
Tesco, Ford, Morrisons among first advertisers to sign up for Sun on Sunday
Tesco, Ford, Morrisons and News Corporation-owned Sky are among the big-spending advertisers set to commit spend to The Sun on Sunday.
Co-operative Food to launch digital and print customer magazine
The Co-operative Food is launching a bi-monthly in-store customer magazine and a bi-monthly digital magazine on 14 March.
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