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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence

TV art critic to chair Marketing Design Awards judging

By Staff, 30 August 11, 12:43

Andrew Graham-Dixon, the renowned art critic and TV presenter, is to chair the judging of this year's Marketing Design Awards, hosted by Marketing magazine.

Everything Everywhere trial Orange-T-Mobile co-branded stores

By Ben Bold, 14 October 10, 09:36

Everything Everywhere, the company formed by the merger of Orange and T-Mobile, is to revamp six of its single-branded stores as dual-branded shops in the run up to Christmas.

Yves Saint Laurent in street marketing push

By Loulla-Mae Eleftheriou-Smith, 15 September 10, 01:50

Fashion brand Yves Saint Laurent is to distribute a preview of its new autumn/winter collection on the streets of London this weekend.

Ikea revamps strategy in loyalty focus

By Joe Thomas, 20 July 10, 09:10

Ikea UK and Ireland is set to overhaul its consumer-loyalty scheme, as part of a rethink of its below-the-line marketing strategy.

Morrisons adopts celeb-free activity

By Joe Thomas, 13 July 10, 12:01

Morrisons will this week roll out its new marketing strategy after ditching famous faces from its ads.

River Island hires Landor for branding project

By Gemma Charles, 04 June 10, 12:30

River Island has appointed Landor Associates to undertake a brand evaluation project to give it the edge in the increasingly crowded fashion retail market.

DSGi appoints Steak to drive brands online

By Joe Thomas, 25 May 10, 02:15

LONDON - DSG international, the electrical goods company, has appointed Steak to improve the online performance of its UK brands Currys, Dixons.co.uk and PC World.

Co-op retains Rocket and Rapp Media

By Sarah Johnson, 05 May 09, 02:15

LONDON - The Co-operative Group is retaining Omnicom-owend agency Rocket to its £42.4m media planning and buying account.

Wilkinson looks to appoint media agency

By Sarah Johnson, 14 April 09, 12:50

LONDON - Wilkinson, the hardware and homewares retailer, is holding a pitch for its media planning and buying account ahead of an expansion in its number of stores.