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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence

TV art critic to chair Marketing Design Awards judging

By Staff, 30 August 11, 12:43

Andrew Graham-Dixon, the renowned art critic and TV presenter, is to chair the judging of this year's Marketing Design Awards, hosted by Marketing magazine.

First Direct launches spoof viral films

By Ben Bold, 18 October 10, 03:17

First Direct has launched a series of viral videos depicting First Direct Buddies, a team of specially-trained employees who are on call to help out customers in need of assistance, whatever their nee...

Santander to overhaul UK brand positioning

By Joe Thomas, 08 June 10, 08:00

Santander is preparing to review its UK marketing strategy as the banking group creates a single brand positioning.

Capital One appoints LBi to drive online expansion

By Sara Kimberley, 18 May 10, 09:23

LONDON - Capital One has handed its multi-million-pound UK digital advertising account to LBi as part of a strategy to boost its online presence.

AXA appoints Havas to media account

By Sarah Johnson, 07 August 09, 09:20

LONDON - AXA UK has appointed Havas Media to manage its £40m media buying for all its brands in the UK including Sun Life Direct and Swiftcover.

Lloyds TSB shortlists Zenith and MEC

By Sarah Johnson, 16 July 09, 04:30

LONDON - Lloyds TSB has shortlisted Zenith and MEC following a four way pitch for its £62m media planning and buying account this week.

RSA appoints Starcom to £50m account

By Sarah Johnson, 10 June 09, 01:00

LONDON - RSA insurance has appointed Publicis Groupe's Starcom to its £50m global media planning and buying account.

Barclaycard bags Global Radio deal

By Sarah Johnson, 15 April 09, 12:30

LONDON - Barclaycard has signed a strategic partnership deal with Global Radio, the owner of Heart, Capital FM, Galaxy and Xfm, as it seeks to cement its association with music events.