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Apple cements most valuable brand status as UK's giants slide

Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.

Direct Line Group recruits former HSBC marketer Evans

By Alex Brownsell, 17 May 12, 08:30

Insurer Direct Line Group has hired former HSBC marketer Mark Evans to the role of director of brand portfolio and partnerships, as the business bolsters its management team ahead of a divestment by p...

MasterCard unveils PayPass digital wallet

By Alex Brownsell, 08 May 12, 09:34

MasterCard is to launch a new digital wallet service, which it claims will offer consumers and merchants a "faster and easier" payment system.

FindaProperty and Halifax launch home finder app

By Matthew Chapman, 08 May 12, 09:30

Halifax has partnered with FindaProperty.com to launch a "one-stop shop" app for UK house hunters, which provides a property search, mortgage calculator and local area information.

Barclaycard launches PayTag mobile payment

By Nick Batten, 19 April 12, 09:00

Barclaycard has launched a contactless payment method called PayTag that works on all mobile phones.

HSBC promotes Philip Mehl to pan-Euro role

By Alex Brownsell, 19 April 12, 08:48

HSBC has promoted marketer Philip Mehl to a pan-European role, as part of a shift in the marketing structure at the bank.

Barclays uses 'angry boy' viral to push Pingit app

By Alex Brownsell, 13 April 12, 08:30

Barclays has rolled out a viral campaign to promote its Pingit app, which allows users to send and receive money using mobile phone numbers.

HSBC signs four-year Cutty Sark sponsorship

By Matthew Chapman, 23 March 12, 01:15

HSBC has signed a four-year sponsorship of the recently restored Victorian merchant ship Cutty Sark, to highlight its own global trading heritage.

Barclays appoints former BSkyB executive Brent as top UK retail bank marketer

By Sarah Shearman, 14 March 12, 12:23

Barclays has hired Andy Brent, former BSkyB marketing director, as its marketing and customer director for its UK retail and business banking (RBB) division.