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Brand barometer: Car insurers, which one is most prominent online?

By Gemma Charles, 18 May 12, 08:30

Admiral is the most prominent, followed by Aviva

Brand Barometer: Social media performance of Virgin Money

By Gemma Charles, 27 April 12, 12:00

A look at the performance of Virgin Money in social media over the past four months

When social media turns bad: dealing with negative comments

By David Benady, 26 April 12, 12:00

The avenues for instant feedback afforded by social networks often result in a stream of negative comments from consumers, but how should marketers react?

Brand barometer: High street banks, which is most prominent on the web?

By Gemma Charles, 17 February 12, 08:00

RBS has the highest share of voice while 97% of conversations about insurance were related to the Young Driver Insurance offered by The Co-operative Bank

What niche social networks can do for your brand

By Sarah Shearman, 25 November 11, 12:00

With RBS, HSBC and Manchester United all planning their own social networks, marketers are split on whether customised platforms are a better option than Facebook, writes Sarah Shearman.

Adwatch (Oct 19) - Top 20 recall: Halifax

By Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO, 19 October 11, 12:00

The high-street banking brand has opted for an ad with a familiar approach.

Adwatch (Oct 12) - Top 20 recall: Moneysupermarket

12 October 11, 12:00

The price-comparison site has struck back in the battle to be memorable.

Adwatch (Oct 5) - Top 20 recall: Barclays

By Neil Dawson, Chief executive, BETC London, 06 October 11, 01:00

The bank has found a way to inject humour into what is really a dry, generic message.

Sector Insight: Debit and credit cards

By Jane Bainbridge, 28 September 11, 12:00

The financial crisis and resultant austerity measures have slowed growth, but the creditand debit-card sector is still thriving, writes Jane Bainbridge.