Search Results

Subscribe to the RSS Feed
 

Results 1 - 10 of 34 matching results

Sort results by: relevance | date

1 2 3 4

Adwatch and Webwatch (April 25 ) Top 20 recall: Tesco

Chain's '£5 off £40' offer ignores its fundamental strategic problems

Supermarkets stop the presses: are the big chains turning their back on newspapers?

The launch of The Sun on Sunday at the weekend coincided with exclusive research that shows a decrease in spend on press ads by the major food retailers.

Brand barometer: Supermarkets, which one is most prominent online?

Tesco has the highest share of voice while 20% of conversations about supermarkets concern the environment.

No room in the UK: can new retailers succeed on the high street?

Does the closure of Best Buy's UK stores sound a warning to other overseas retailers looking to set up shop here, asks Matt Chapman.

An audience with Sir Terry Leahy: 'This is the best of times' for marketers

Sir Terry Leahy says marketers must 'break the straitjacket' in order for their brands to come out of the recession stronger. As Marketing caught up with the former Tesco boss, we also spoke to the b...

Sector Insight: Toy retailing

Toy stores are facing increased competition from supermarkets and online retailers as the sector fights back after the recession.

Memo to new Tesco CEO: tips from the marketing trade

Tesco's new boss, Philip Clarke, has big shoes to fill as he takes the reins from Sir Terry Leahy. Rachel Barnes canvassed the industry on what should be high on his agenda.

A fashionable strategy for Morrisons

Morrisons could add clothing to build on its strength in food, writes Loulla-Mae Eleftheriou-Smith.

The great Tesco beauty gamble

Is the supermarket's ambitious health and beauty project a diversification too far, asks Rachel Barnes.

Sales promotion: Festive sales promotion

With consumers cutting back, sales promotion has never been more important than it is this Christmas. But are the early launches simply covering up a lack of creativity and originality, asks Amy Goldi...

Search Filters

Active Filters:

By Publication

  • marketingmagazine.co.uk Remove Filter

By Industry Sector

  • Retail Remove Filter
    • Supermarkets Remove Filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

1 2 3 4

Jobs

 
 

News By Email

Marketing Daily News : Preview
Marketing's Power 100
Future Marketing Leaders