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Brand barometer: Coffee shops, which one is most prominent online?

Starbucks is the most prominent, followed by Costa

Brand barometer: Chocolate bars, which is most prominent on the web?

Kit Kat generated the most online conversations this week compared to competitors Dairy Milk, Snickers and Flake.

Q&A: Thomas Cook's Michael Johnson on brand strategy, life after the Redknapps, online challenges and that TUI campaign

Michael Johnson, marketing director of Thomas Cook, explains what is behind the new brand direction and the role marketing will play in the brand's success

Brand barometer: Department stores, which is most prominent on the web?

Debenhams generated the most online conversations compared to competitors Marks & Spencer, House of Fraser and John Lewis, with a large proportion mentioning its 'Blue Cross Sale'.

No room in the UK: can new retailers succeed on the high street?

Does the closure of Best Buy's UK stores sound a warning to other overseas retailers looking to set up shop here, asks Matt Chapman.

Brand Health Check: Thorntons

The chocolatier blames the weather for declining profits, but the City is not fooled.

Brand Health Check: Oddbins

The long-struggling wine retailer has become the latest to enter administration.

Sector Insight: Toy retailing

Toy stores are facing increased competition from supermarkets and online retailers as the sector fights back after the recession.

Sales promotion: Festive sales promotion

With consumers cutting back, sales promotion has never been more important than it is this Christmas. But are the early launches simply covering up a lack of creativity and originality, asks Amy Goldi...

Marketers face challenge of predicting Go Go Hamsters and other hit toys at Christmas

LONDON - This time last year few would have imagined there would be such high demand for motorised hamsters. We ask how brands and retailers can make the right call at Christmas.

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