Search Results

Search headlines only Include Brand Republic articles

Results 1 - 10 of 151 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand as well as its many products, at the same time as steadying the ship.

Brand Health Check: Vertu

By Kim Benjamin, 17 May 12, 12:30

The luxury mobile handset brand is being sold by its parent company, Nokia.

My Secret Work Weapon: Risk-taking and innovation are the key to our success

By By Paul Davies, director of marketing communications, Microsoft UK, 16 May 12, 10:00

My secret weapon is about taking personal risks, leading by example and rewarding innovation in the team.

Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'

By Matt Chapman, 11 May 12, 01:00

The Ocado co-founder and commercial director is resolutely optimistic despite the brand's failure to turn a profit in the past decade.

We'll call you: Everything Everywhere

09 May 12, 11:00

Mole was excited by news of an Everything Everywhere lobbying campaign for 4G mobile service, and wanted to find out more about trials taking place in Cornwall.

Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding

By Kim Benjamin, 04 May 12, 08:00

With real-time bidding promising to take hold in the UK, Kim Benjamin compares the RTB platforms used by Microsoft and Google - AppNexus and AdEx - and assesses their potential for advertisers.

Brand Health Check: Instagram

By Kim Benjamin, 25 April 12, 12:00

What lies ahead for the photosharing app after its $1bn takeover by Facebook.

My Secret Work Weapon: Your children expose you to a variety of influences

By Paul Troy, director of consumer marketing, Moneysupermarket.com, 18 April 12, 09:00

My secret work weapon is having two kids. My six and eight-year-old girls have made me aware of the marketing opportunity presented by the virtual world.

We'll Call You - Virgin Media

04 April 12, 08:00

Mole was excited by an offer of free access to premium Spotify for Virgin broadband users. Alas, this turned to bewilderment when we tried to take advantage of it.

Sony Mobile chief Pierre Perron on reviving the brand

By Matthew Chapman, 28 March 12, 11:30

Sony Mobile's president, North Western Europe, Pierre Perron, is putting speed and focus at the heart of the reborn brand's development following its buyout from Ericsson.