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Top 10 Marketing moments of 2008

By Nicola Clark, 17 December 08, 09:00

LONDON - From the collapse of Northern Rock to Burger King's £95 Kobe beef special, we review the key marketing moments and themes of 2008.

A creative director's verdict on why Morrisons won Adwatch of the year

15 December 08, 09:00

LONDON - Jonathan Burley, the group executive creative director at Leo Burnett and Arc, explains why ads for Morrisons had the highest recall in the Adwatch of the Year for 2008.

Close-Up: Festive fun seeps through recessionary gloom

28 November 08, 12:00

This year's Christmas ads have to strike a balance between blockbuster and parsimony. Three pundits give their verdicts.

Opinion: Perspective - Is time running out for the Lowe brand in London?

By Claire Beale, claire.beale@haymarket.com, 21 November 08, 12:00

Perhaps Lowe will hold on to its John Lewis account. It deserves to, at least on the basis of the creative work the agency has done for the retailer over the past couple of years: generally elegant, i...

Kids' schemes go head to head

By James Quilter, 19 November 08, 10:20

Tesco and Sainsbury's are squaring off for a loyalty fight by launching their vouchers for schools against each other for the first time next year.

Media: Things we like

14 November 08, 12:00

The Sun's interest rate campaign

Close-Up: Live Issue - Will winter bring us any festive cheer?

By Matt Williams, 07 November 08, 12:00

Retailers are set to tone down celebrations ahead of a credit-crunch Christmas.

Opinion: Perspective - M&S budget cuts overshadow effectiveness story

07 November 08, 12:00

With ironic timing, in the week the ad industry celebrated advertising's power to transform businesses, Marks & Spencer announced it's slashing its marketing spend by 20 per cent.