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Sector Insight: Motor insurance
The advent of price-comparison websites is levelling the playing field as motor insurance providers compete for market share.
Marketers need to be wary of price comparison sites
LONDON - Traffic to price-comparison sites has risen as the economy has slowed, but marketers may need to approach them with caution
Top 20 taglines financial brands may now regret
LONDON - Which financial institution had the motto 'Where vision gets built'? Answer: Lehman Brothers, which went to the wall back in September.
ING hires Geronimo to drect business
LONDON - ING Direct has appointed Geronimo to handle its £4m direct marketing account.
Room for one more in air loyalty?
LONDON - As Lloyds TSB signs up to AirMiles, NatWest's nascent rival travel scheme faces an uphill battle.
Financial constraints relaxed
An overhaul of financial advertising regulations will give marketers greater flexibility. Joanna Bowery reports.
On a retention offensive
Financial brands are turning their attention from potential to existing customers, reports Suzy Bashford.
News Analysis: Insurers close the loop
Prepay cards will expedite the claims process - but also restrict replacement purchases, writes Joanna Bowery.
Finance Forum: Digital is way forward
Digital strategies can allow financial-services marketers to engage customers effectively, writes Jemima Bokaie.
Mark Ritson on branding: Barclays odyssey does Homer proud
Barclays is the Homer Simpson of the financial services world.
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