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Syzygy creates 'own road' drive for Mazda6 launch

By Nikki Sandison, 19 December 07, 11:20

LONDON - Syzygy has created an online campaign and website, based on the theme of 'create your own road', to promote the launch of the Mazda6 across Europe.

Volkswagen unveils Tiguan in digital test drive

By Nikki Sandison, 13 December 07, 12:50

LONDON - Proximity London has created a digital direct mail pack, featuring a USB stick, to generate pre-launch interest in Volkswagen's compact 4x4 Tiguan.

City Republic: new owner on the cards for Jaguar

By Stephen Foster, 12 December 07, 09:00

LONDON - Indian industrial conglomerate Tata and One Equity, a US private equity firm, are the front runners to buy Jaguar and Land Rover from Ford, with another Indian firm, Mahindra & Mahindra, the ...

Philips extends shaver deal with Williams F1 team

By Darren Davidson, 06 December 07, 11:35

LONDON - Philips Shavers has extended its sponsorship agreement with Formula 1's AT&T Williams team for three more years.

Peugeot promotes 308 upgrade offer with CMW mailer

By Nikki Sandison, 03 December 07, 02:20

LONDON - Clark McKay and Walpole has created a mailer for the Peugeot 308 to promote its December complimentary upgrade offer.

Jaguar Cars rated top UK online experience

By Nikki Sandison, 23 November 07, 10:30

LONDON - Jaguar Cars' website has been rated as the top online destination for the consumer goods manufacturing sector according to a survey by interactive agency Blast Radius.

JJ scoops pan-Euro National Car Rental ad account

By Darren Davidson, 21 November 07, 03:00

LONDON - National Car Rental has appointed integrated agency JJ to its pan-European account, which includes responsibility for the Alamo Rent a Car brand.

Wrigley's Airwaves extends GSE Ducati Superbike deal

By Alex Donohue, 15 November 07, 12:20

LONDON - Chewing gum brand Wrigley's Airwaves is to continue its sponsorship of the GSE Ducati Superbike team in the British Superbike Championship for a fourth consecutive year.

Jaguar and Land Rover hire PHWT for aftersales task

By Nikki Sandison, 14 November 07, 03:15

LONDON - Jaguar and Land Rover have appointed integrated agency Palmer Hargreaves Wallis Tomlinson to help boost customer retention and drive new business across the brands' global aftersales markets.

City Republic: Emap, Sainsbury's, Porsche and WSJ ambitions

By Stephen Foster, 14 November 07, 09:30

City Republic is the latest great new addition to BR. Every Monday and Wednesday, Stephen Foster takes a personal view on the latest news from financial markets and what all this means for marketing a...