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Ford car maker targets sporty males
Brand: S-MAX MPV Client: Ford of Britain Brief: To launch the S-MAX below-the-line across Europe Target Audience: Young sporty male drivers of family cars Budget: Undisclosed Agency: W...
Cannes Direct shortlist features 30 UK entries
CANNES - Direct marketing agencies from the UK have made a strong showing at this year's Cannes Lions, with 30 shortlisted entries from 14 agencies.
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