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Kershaw exits TDA after 15 months and "job done"

By Noelle McElhatton, 29 October 08, 09:30

LONDON - Simon Kershaw, executive creative director at Cheltenham-based TDA, has left the agency after 15 months in the role.

Vauxhall Agila - Car brand repositions model

By Sarah Johnson, 01 September 08, 12:00

When Vauxhall launched the second generation Agila it had to get the attention of a new audience and establish the redesigned model in a competitive market segment - the 'supermini'.

Volkswagen supports Scirocco launch by sponsoring artists in travelling exhibition

By Staff, 20 August 08, 08:46

LONDON - VW has commissioned designers and film producers to create work inspired by the new Scirocco, which goes on sale on 1 September.

Range Rover direct campaign to target thrill-seekers

By Alison Donnelly, 19 August 08, 01:45

LONDON - Land Rover is putting direct and digital marketing at the heart of a campaign to promote the Range Rover Sport.

EHS Brann Cirencester creates mail to support Volvo XC90 range

By Staff, 13 August 08, 02:20

LONDON - EHS Brann Cirencester has created a below-the-line campaign to push the Volvo XC90 range, tying in with the carmaker's sponsorship of the Volvo Ocean Race, which starts in October.

Honda campaign invites prospects for drive in the country

By Staff, 02 July 08, 02:35

LONDON - Relationship marketing agency Hicklin Slade & Partners has developed a campaign for Honda to encourage families, couples, company car buyers and first-time buyers to take a drive this summer.

TMW launches Infiniti campaign

By Sarah Johnson, 04 June 08, 12:10

LONDON - Nissan is using social networking in the run up to the launch of its luxury Infiniti brand.

RAC adds WDMP to direct roster

By Ed Kemp, 07 May 08, 08:40

LONDON - RAC has hired WDMP to position the brand as 'motoring experts'.

Lotus hires Clark McKay and Walpole to handle sports car launch

By Ed Kemp, 23 April 08, 04:00

LONDON - Sports car manufacturer Lotus has appointed direct marketing agency Clark McKay and Walpole (CMW) to oversee the campaign for its first completely new car in more than a decade.