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Kershaw exits TDA after 15 months and "job done"

LONDON - Simon Kershaw, executive creative director at Cheltenham-based TDA, has left the agency after 15 months in the role.

Vauxhall Agila - Car brand repositions model

When Vauxhall launched the second generation Agila it had to get the attention of a new audience and establish the redesigned model in a competitive market segment - the 'supermini'.

Lexus embarks on a digital journey

LONDON - The challenge for the luxury car marque's small marketing team is how best to inject digital into a brand with a mature customer profile.

Ford Transit flaunts its big family

For a brand that has been established for 42 years, Ford's Transit is in remarkable shape. It is the top seller in the commercial vehicle sector, with 74,358 vans sold in 2006.

TMW launches Infiniti campaign

LONDON - Nissan is using social networking in the run up to the launch of its luxury Infiniti brand.

The Knowledge: Just breaking

A round up of the latest DM campaigns coming your way ...

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