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EHS Brann creates DM push for Volvo

By Nikki Sandison, 31 January 08, 12:50

LONDON - EHS Brann Cirencester, part of the Euro RSCG 4D network, is launching two direct marketing campaigns for Volvo's V70 and V50 R-Design models.

Nissan to promote Micra and Note with mail-out

By Jacquie Bowser, 30 January 08, 02:25

LONDON - Nissan is launching a direct mail campaign created by Tullo Marshall Warren to promote its Micra and Note cars.

Motorbike insurer Bennetts runs online activity

By Nikki Sandison, 30 January 08, 11:50

LONDON - Bennetts, the motorbike insurance brand, is launching an online ad campaign to drive traffic to its website.

Dip in used car sales signals consumer belt tightening

By Staff, 30 January 08, 09:00

LONDON - Sales of cars aged less than three years old fell 8% in the third quarter of 2007, the biggest drop in sales for younger cars during quarter three since 2000. Overall sales of used cars slipp...

City Republic: What the future holds for ITV and Jaguar

By Stephen Foster, 30 January 08, 09:05

Stephen Foster looks at the implications of the Sky/ITV ruling, Indian plans for Jaguar, and wonders if there's light at the end of the credit crunch tunnel.

AA joins Nectar Business with breakdown offer

By Alex Donohue, 28 January 08, 02:15

LONDON - The AA has joined the Nectar Business rewards programme, allowing small- and medium-sized companies to earn and redeem Nectar points.

Talk of the site: ethical marketing, Wife-o-meters and Swiss trains

By Bill Britt, 25 January 08, 03:30

LONDON - Brand Republic users have gone all philosophical, asking if there can ever be ethical marketing and whether advertising has any influence. But before getting to the heavy stuff, there's Wife-...

SsangYong names new marketing director

By Jennifer Whitehead, 24 January 08, 12:00

LONDON - Kia Motors Nigel Unwin has left his post of events, promotions and sponsorship manager to help market rival Korean car marque SsangYong in the UK.

Chevrolet hires Draftfcb London for digital and direct business

By Ed Kemp, 23 January 08, 05:00

LONDON - Chevrolet has hired Draftfcb London to handle its digital and direct marketing in the UK.

Affluenza author asks if it's possible to be an ethical marketer

By Oliver James, 22 January 08, 08:45

LONDON - The UK is brimming with Affluenza-afflicted consumers ripe for marketers to play on their ubiquitous desire to constantly compare themselves negatively with others, writes psychologist Oliver...