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Alfa Romeo places poster at 'lowest point on Earth'

By Alex Brownsell, 23 December 09, 12:15

LONDON - Fiat-owned car marque Alfa Romeo has placed a poster ad 11,000 metres below sea level to promote a discount offer for its 147 model.

Video: Watch Vauxhall's new 'Ocean's Eleven' ad for Astra

By Alex Brownsell, 21 December 09, 10:30

LONDON - General Motors-owned Vauxhall is launching an Ocean's Eleven-style ad campaign, to help target the new version of its high-selling Astra model at male drivers.

SEAT backs new Ibiza with bearded 'Cupid' character

By Alex Brownsell, 21 December 09, 10:50

LONDON - Volkswagen-owned SEAT is rolling out a tongue-in-cheek TV campaign showing consumers literally falling head over heels in love with its latest Ibiza Cupra model.

Publicis Groupe and Renault renew longstanding ad deal

By Daniel Farey-Jones, 16 December 09, 09:30

LONDON - Renault has renewed its longstanding international advertising account with Publicis Groupe for a further three years to the end of 2012.

Honda launches cinema campaign alongside Avatar film release

By Sarah Johnson, 15 December 09, 10:25

LONDON - Honda is launching a cinema campaign to coincide with the release of James Cameron's Avatar, promoting its Civic model.

Toyota Australia pulls online ad labelled 'incestuous'

By Jacquie Bowser, 14 December 09, 03:00

LONDON - Car manufacturer Toyota has pulled an online ad for its new Yaris model after receiving complaints from users who labelled the video 'incestuous', 'degrading' and 'sexist', while its creator ...

Study claims advertising executives destroy £11.50 for every £1 they create

By Staff, 14 December 09, 12:00

LONDON - Childcare workers and hospital cleaners are worth more to society than advertising executives and bankers, according to a study by the think tank New Economics Foundation.