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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence

Interactive: Twelve ideas for 2012

By Nicola Clark, 10 January 12, 10:00

As the industry faces a period of unprecedented economic social and economic flux, Nicola Clark examines the consumer issues that will affect marketers most over the coming 12 months

Sovereign debt crisis lowers global brand values, report claims

By Alex Brownsell, 31 August 11, 08:46

The valuation of many of the world's biggest brands, including Microsoft, HSBC and Santander, has tumbled as a result of recent economic events, according to a report by brand valuation specialists Br...

Mercedes-Benz and Rolls Royce top Superbrands charts

By Nicola Clark, 28 February 11, 08:30

Heritage trounced technology in the latest Consumer Superbrands rankings, while engineering, web and personal-electronics brands dominated in the 2011 Business table.

PROMOTIONAL FEATURE: Marketing Society Awards 2011

By Staff, 01 February 11, 11:11

As the 11 February deadline for entries to The Marketing Society Awards for Excellence 2011 approaches, we look at why you should be part of the annual event, which this year promises to be better tha...

Survey reveals Ford as the UK's favourite car brand

By Joe Thomas, 16 July 10, 02:35

Ford has been voted the UK's favourite car marque, with Skoda the preferred choice of retired consumers, according to a new poll.

BrandZ top 100 brands by value 2010

By Nicola Clark, 28 April 10, 08:00

View the complete top 100 table from Millward Brown Optimor's BrandZ study.

Honda launches online customer panel through HS&P

By Jacquie Bowser, 04 December 09, 02:20

LONDON - Relationship marketing agency HS&P has launched an online CRM and research tool for Honda that gives the manufacturer instant feedback on key issues that are important to its customers.