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Unilever tops 2012 Marketing Society Awards nominations
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence
Interactive: Twelve ideas for 2012
As the industry faces a period of unprecedented economic social and economic flux, Nicola Clark examines the consumer issues that will affect marketers most over the coming 12 months
PROMOTIONAL FEATURE: Marketing Society Awards 2011
As the 11 February deadline for entries to The Marketing Society Awards for Excellence 2011 approaches, we look at why you should be part of the annual event, which this year promises to be better tha...
We'll Call You - Chrysler
Marketing's Mystery Caller's old man has kicked off his midlife crisis with a new Chrysler Voyager, but is worried about the impact of the marque's sale to Fiat, so we tried to ease his mind
We'll Call You - Nissan
Marketing's Mystery Caller's old banger is about to fall apart, and we've heard about a government scheme offering us cash to upgrade to a greener ride. Could Nissan tell us more?
We'll Call You - Vauxhall
Having recently bought a Corsa, the news that parent company GM is in financial trouble led Marketing's Mystery Caller to wonder what guarantees it could offer on the warranty
The questions marketers should be asking ... but never do
Seven radical questions marketers marketers should be asking about the fundamentals of their business.
Citroen appoints Ion Group for fleet marketing task
LONDON - Citroen has appointed Ion Group to set up a prospecting, telemarketing and customer satisfaction centre for its fleet business.
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