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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012 Marketing Society Awards for excellence

VIDEO: Audi 'believes there is growth in the UK market', says Chambers

By Ben Hall, 10 February 12, 02:20

Dominic Chambers, marketing director, Audi UK says after a 'strong year' for the car manufacturer, there is room for growth in the UK in 2012 and beyond.

Interactive: Twelve ideas for 2012

By Nicola Clark, 10 January 12, 10:00

As the industry faces a period of unprecedented economic social and economic flux, Nicola Clark examines the consumer issues that will affect marketers most over the coming 12 months

Europcar launches its first TV ads in £2.5m campaign

By Ben Bold, 03 June 11, 09:09

Europcar is launching what it claims is its first-ever TV ad, a £2.5m singing-and-dancing campaign to promote the firm's new "freeDeliver" service, which delivers and collects customers' rental cars.

PROMOTIONAL FEATURE: Marketing Society Awards 2011

By Staff, 01 February 11, 11:11

As the 11 February deadline for entries to The Marketing Society Awards for Excellence 2011 approaches, we look at why you should be part of the annual event, which this year promises to be better tha...

Car firms see trade shows as a key platform for brands

By Dan Leahul, 06 November 08, 02:30

LONDON - In the face of the recession, car companies told Brand Republic they were resisting the temptation to cut back marketing spend and are looking to further invest budgets in trade shows -- watc...

Video: Ford tries to pull women with new Fiesta ad

By Alex Brownsell, 19 September 08, 12:46

LONDON - Ford's new Fiesta ad, which breaks tonight on Channel 4 during 'Ugly Betty', targets women. The ad, created by Ogilvy, features a pink Fiesta.

Ford launches Kuga during Champions League final

By Ed Kemp, 14 May 08, 02:30

LONDON - Ford is backing the launch of its Ford Kuga with a multi-channel marketing campaign, kicking off during next week's Champions League Final.

Hertz reviews £20m pan-European marketing account

By Ed Kemp, 20 February 08, 10:45

LONDON - Car rental brand Hertz has kicked off a review of its £20m pan-European above- and below-the-line marketing communications account.

Automotive industry could be forced into CO2 warnings

By Alex Donohue, 31 October 07, 02:20

LONDON - The European Commission could force the automotive sector to introduce CO2 health warnings on all advertising and marketing communications, which would occupy 20% of the total space in all ma...