Search Results for: Cosmetics

 

Clarins goes for direct sales with digital rollout

Clarins Group, the private cosmetics company, has launched a UK online store as part of a global rollout of transactional mobile and online sites.

Read: Clarins goes for direct sales with digital rollout.

L'Oréal eyes loyalty in latest Body Shop re-positioning

L'Oréal is to reposition The Body Shop for the second time in three years, as the cosmetics manufacturer strives to boost sales and profits at the beauty retailer it acquired in 2006.

Read: L'Oréal eyes loyalty in latest Body Shop re-positioning.

RE: L'Oréal cosmetics ads banned after MP complains

At the bottom of this page I've got three ads placed there by Google. One says: "55/YO Mom Looks 35 Mom Reveals Shocking Trick for Erasing Wrinkles! Doctors Hate Her" and the next says: "Look 10-15 Years Younger Mother Reveals Shocking Trick for Erasing Wrinkles in 7 days or less!" They really need to be scrutinised by the ASA. Is Campaign conscious of this unfortunate coincidence?

RE: L'Oréal cosmetics ads banned after MP complains

Perhaps someone will now stop the ads based on surveys of readers - which are infact at most a couple of dozen people who got free product and then were asked to review it. Does the ASA have a policy on skewed research being used in ads? I remember having an ad for Viz rejected which said better than a jammy donut as it had not researched the claim. Is the issue it has to be researched, not is the research a fair representaion of what might be the truth.

RE: L'Oréal cosmetics ads banned after MP complains

Perhaps there should be a ruling against some of the mouthwateringly fabulous photography used in fast food restaurants or on food packaging that show plump, deliciously meaty and perfect burgers.

RE: L'Oréal cosmetics ads banned after MP complains

The ASA done something right, wow! And the fact that "even the ASA weren't contractually allowed to see the pre-production photo of Julia Roberts" just flies in the face \(no pun intended) of the trust that self regulation needs in order to be respected. A very good ruling, I think.

L'Oréal cosmetics ads banned after MP complains

The Advertising Standards Authority (ASA) has banned two L'Oréal cosmetics ads featuring Christy Turlington and Julia Roberts, following complaints by Liberal Democrat MP Jo Swinson that they had been digitally manipulated.

Read: L'Oréal cosmetics ads banned after MP complains.

RE: Express Newspapers rapped for printing misleading cosmetics ad

Health & beauty claims need to achieve the same standards. This is clearly below par. But are the wealthy brands, \(who sell off the back of a poll of 75 women where 2/3 agree that the cream does in fact make wrinkles visibly smoother), any better?

Express Newspapers rapped for printing misleading cosmetics ad

An ad for My Aesthetics, a skin treatment manufacturer, which appeared in the Express newspaper, has been banned by the Advertising Standards Authority (ASA) for making misleading claims.

Read: Express Newspapers rapped for printing misleading cosmetics ad.

Re: RE: East Coast Trains set to appoint AMV BBDO

@Chris. You're not wrong. Of late I've been doing the Midland Line, which is always high comedy. It's really a coach service from the 70's, with it's tannoy announcements made by people who have clearly flogged cosmetics in a department store in past lives - that thing that northerners do when they're speaking 'posh'. The way they beetle through the carriages with a big bin liner: "any rubbish or left foodstuffs please." The mad, unstructured scrum to get through the gates, which is more akin to trying to get through the bouncers on a Friday night rather then board a train, in one of the most beautiful stations, in the 21st Century...but at least you get to where you're going.

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