Search Results for: Tesco
Dixons loses chief executive to Apple
Apple has hired Dixons Retail chief executive and former Tesco.com chief John Browett to lead its retail strategy and the expansion of Apple stores around the world.
Read: Dixons loses chief executive to Apple.
RE: Tesco brings back voucher activity after torrid Christmas
A good initial response, but the real change of direction will come when Tesco understand how shoppers have changed in the downturn. Shopper trust is hard won, but easily lost, so there's much work ahead for Tesco.
Tesco brings back voucher activity after torrid Christmas
Tesco is doing a U-turn and returning to a strategy of offering money-off vouchers after chief executive Philip Clark admitted backing off voucher activity contributed to its torrid Christmas.
Read: Tesco brings back voucher activity after torrid Christmas.
Supermarkets battle it out for Christmas shoppers
Asda, Tesco and Sainsbury's will compete on Boxing Day and New Year's Day for shoppers' wallets, while the major supermarkets try to outdo each other with ambitious job-creation plans for 2012.
Read: Supermarkets battle it out for Christmas shoppers.
Supermarket price war fails to bolster food sector
The battle for a bigger slice of the nation's food budgets between Tesco, Asda and Sainsbury's is failing to give them a much-needed boost in the crucial run-up to Christmas.
Read: Supermarket price war fails to bolster food sector.
RE: Tesco to free up shelf space with augmented reality trial
I like the idea but I think it is bit before its time in the UK. I think if the technology catches up I think the concept could work. At the moment though this is just a painful process. We have reviewed similar technology at 4Ps Marketing with our retail clients and the whole area is exciting but we will need to wait and see. Credit to Tesco for trialling it though.
RE: Tesco to free up shelf space with augmented reality trial
Am I right in remembering that this was the same technology used by Tesco in Japan \(before they exited the market)?
RE: Tesco to free up shelf space with augmented reality trial
Mmmm, lets download a piece of software, download an image, print off the image, set up the webcam, then be able to experience the product. Surely a video or 3D image would be a tad easier when on a computer? Only saying.
RE: Tesco to free up shelf space with augmented reality trial
Mmmm, lets download a piece of software, download an image, print of the image, set up the webcam, then be able to experience the product. Surely a video or 3D image would be a tad easier when on a computer? Only saying.
Tesco to free up shelf space with augmented reality trial
Tesco is trialling augmented reality technology in its stores and online offering as it looks to sell more bulky products, including consumer electronics, without sacrificing shelf space and to reduce returns.
Read: Tesco to free up shelf space with augmented reality trial.
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