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Google to launch 'own-brand entertainment hardware'

The launch of such a device would mark the first time Google has designed and marketed a consumer electronic device under the Google brand. Google has declined to comment on the speculation that was kicked off by a Wall Street Journal story . News of the device is based on a filing with the Federal ...

TV or not TV: Should challenger brands resist the lure of TV advertising?

-year-old girls don't sit and watch Coronation Street; their lives pretty much revolve around Twitter and Facebook ...

Simon Calver quits LoveFilm for Mothercare

Calver will join the 50-year-old retailer, which also owns the Early Learning Centre, in April. Mothercare's previous chief executive Ben Gordon stepped down in November following a sales slump at the company's UK operations. Mothercare is closing a number of high street stores to focus on its ecommerce ...

Marketers need to work on loyalty activation, research claims

to their mobile usage. Some 48% said they would prefer a voucher to spend at a high-street store, against only ... a voucher for another high-street store. Belnikoff said: "The success of schemes like Tesco ...

Tesco delays banking launch until 2013

. This is for the very long term." Tesco is one of a number of new entrants plotting to steal share from high-street ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

offline sales Greenlight Marketing, launching a high street financial services brand Lakestar Media ...

M&S launches first Samsung TV app

Product ranges at M S will be showcased via the app through tips on high-street trends, lifestyle, food, fashion and technology. A Samsung spokesman said the app was not transactional, but added that this was something that might feature in the future, "as Smart TVs continue to advance in technology and more people ...

Argos looks to US for new managing director

Argos, the Home Retail Group-owned high-street business, has appointed US retail executive John

Sofa retailer to push 'test drive' app

traditionally focused on price-and sales-led marketing. The app will be integrated into its 'Coronation Street' idents, which will feature comedienne characters Katie and Anna. The creative must not be a ...

Adwatch (Feb 1) - Top 20 recall: First Choice

, people line the streets, high-fiving them. Airplane staff salute them. Valets slap them on the back. Pool ...

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