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Marketing Guru on... keeping ahead of the youngsters

By Will Harris, 10 February 12, 02:00

career, you're in the talent management business, not the creative communications industry. This may ...

Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

By Alex Brownsell, 10 February 12, 12:00

, but even though it's featured in our communications over the past few years, I feel it's become a bit ... -led communications, and being 'very careful' about the kind of price-led print and TV advertising that has dominated ... of brand and marketing communication, Vodafone (2004-2008) - European marketing director, LG Electronics ...

The joy of sex marketing

By Loulla-Mae Eleftheriou-Smith, 10 February 12, 12:00

barriers and key insights. Once we get hold of those, we design our products and communication to meet ...

Google to launch 'own-brand entertainment hardware'

By Matthew Chapman, 10 February 12, 11:20

Communications Commission, with testing due to take place in Google's Mountain View headquarters in California ...

TV or not TV: Should challenger brands resist the lure of TV advertising?

By David Benady, 10 February 12, 10:00

we stumbled into was an interesting communication model which is about advocacy,' he says. 'We are a ... like they are a bit corporate,' he says. TV viewing has increased in recent years with the switch ... and increased scepticism about big corporations, small brands still think twice before creating TV campaigns ...

Exploring licensing's new gaming frontier

By Eva MacIntosh, 10 February 12, 10:00

well,' adds Corney. 'Communication between the different stakeholders is crucial.' Identify your ...

Marmite aims to spread love with Facebook e-cards

By Sarah Shearman, 10 February 12, 09:15

Available from today, the e-cards come with three different messages about love. Visitors to the Marmite fan page who like the brand will be able to send one of the e-cards to contacts within their network on Valentine's Day. The campaign was devised by Splendid Communications. Marmite, famous ...

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Senior Database Marketing Executive, Flow Caritas
£33000 - £35000 per annum, London
Digital Channel Manager (Marketing / Retail Banking), Harnham Search and Selection
£40000 - £60000 per annum, London
Design Lead (Mobile), Propel
£40000 - £45000 per annum + 45000 + Excellent Benefits, South East London
New Business Exec | c. £42k + benefits | central London, Bruzas & Co
to £42k + benefits and bonus, central London