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Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

By Alex Brownsell, 10 February 12, 12:00

majority (of dealers in) the network understand that.' Premium experience As customer service ... The Iron Lady and War Horse. Ads in the Financial Times, Daily Telegraph and Sunday Times magazines ...

The joy of sex marketing

By Loulla-Mae Eleftheriou-Smith, 10 February 12, 12:00

for personal lubricant KY Jelly and campaigns in partnership with Brook, the sexual health advice service ...

PepsiCo to cull 8,700 jobs and invest an extra $600m in advertising

By John Reynolds, 10 February 12, 09:45

new technologies. Hugh Johnston, chief financial officer, said: "As we implement our strategic ...

Cookie consent: how to stay on the right side of the law

By Rachel Barnes, 09 February 12, 11:30

cookie is 'strictly necessary' for a service that a user has explicitly requested . An example would be a ...

Groupon reins in marketing spend as it reports loss of $42.7m

By Sarah Shearman, 09 February 12, 11:02

and reports a net loss of $42.7m (£27m) in its first set of financial figures since it floated last year. ... will continue to invest in new services and tools that help our merchant partners be more successful and drive ...

Brand Health Check: Fitness First

By Matthew Chapman, 09 February 12, 08:00

Fitness First has found itself in murky financial waters despite a fitness bug, driven by New Year ... maintained equipment, poor customer service, showers closed at peak times and a lack of management ... , such as running and Zumba. Given the financial constraints under which the chain is operating, it is unlikely ...

Coca-Cola to boost brand spend by up to $400m

By Loulla-Mae Eleftheriou-Smith, 08 February 12, 09:23

. "We once again achieved financial results for both the year and the quarter in line with, or ahead of ...

Is it wise for a brand to outsource marketing to cut costs? The Marketing Society Forum

08 February 12, 08:00

of comms. It must be at the heart of product and service design, pricing and even HR. NO - WILL GHALI ...

Sector Insight: Vitamins and supplements

By Jane Bainbridge, 08 February 12, 12:00

Five key trends: While value has grown 14 % (2006-2011) to 411m there is a declining customer base as the financial crisis forced consumers to make savings. Vitamin use dropped from 41% of adults (2008) to 36% (2010). The over 65s are the core users so the market should benefit from the UK ...

Editor's comment: Welcome - TV's refuseniks are a breed apart

By Noelle McElhatton, 08 February 12, 12:00

, unless the cookie is deemed 'strictly necessary' for a service requested by the user. It means more red ...

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Digital Channel Manager (Marketing / Retail Banking), Harnham Search and Selection
£40000 - £60000 per annum, London
Design Lead (Mobile), Propel
£40000 - £45000 per annum + 45000 + Excellent Benefits, South East London
New Business Exec | c. £42k + benefits | central London, Bruzas & Co
to £42k + benefits and bonus, central London
Principle Analyst (Marketing & Insight), Harnham Search and Selection
£40000 - £60000 per annum, London