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Malibu launches VIP-themed Facebook app as part of summer style activity

By Sarah Shearman, 23 May 12, 11:42

issue and will be running a series of Malibu advertorials over the summer months. Patrick Venning ...

Uefa ramps up digital presence in Champions League final run-up

By Matthew Chapman, 17 May 12, 10:50

involves football legends such as Cafu, Fabio Cannavaro, Patrick Vieira, Samuel Eto'o, Gianfranco Zola ...

Hermes

09 May 12, 12:00

of shares in the company. However, current chief executive Patrick Thomas is the firm's first leader from ...

Brand Manager of the Week: Ben Hitchcock

18 April 12, 09:00

favourite pub? We once went to the original Cheers pub in Boston. It was St Patrick's Day and they were ...

BlackBerry to refocus on business customers

By Sarah Shearman, 30 March 12, 09:15

, contradicting speculation in some media. Patrick Spence, senior vice president managing director, global ...

Sector Insight: Liquers

By Jane Bainbridge, 21 March 12, 12:00

included Kimberly Clark, Diageo and Imperial Tobacco. Patrick Venning, marketing director ...

Brand barometer: Gorillaz for Converse viral ad reviewed

16 March 12, 09:00

to "round up" their mates for a St Patrick'a Day drink. We see a sheepdog herding men to the pub, past ...

My Secret Work Weapon: Treat consumers as you would treat your friends

By Patrick Venning, 23 February 12, 12:00

Patrick Venning, Marketing director, Pernod Ricard UK, on his strategy for success.

Guinness eyes Guinness World Record for St Patrick's Day

By Gemma Charles, 17 February 12, 12:15

to set a new Guinness World Record (GWR) title for 'The Friendliest Day of the Year' on St Patrick's Day. ... To take part in setting this world record, fans of St Patrick s Day and Guinness-drinkers will be able to make an online pledge via Facebook or www.guinness.com or join a St Patrick s Day party ... Patrick s Day (17 March), GWR adjudicators will be stationed at Guinness events around the globe to count ...