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Sector Insight: soap, bath and shower

By Jane Bainbridge, 09 May 12, 09:30

-president on Campbell soup for twelve years. And between 1975 and 1993 he worked at Revlon Worldwide, ultimately as vice ...

Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers

By Rachel Barnes, 23 March 12, 12:00

Revlon's global chief marketing officer says that a clear global marketing vision is behind ... . For Revlon, the company that can lay claim to inventing nail enamel 80 years ago, however, the 'lipstick and nail effect' is in action in the literal sense. 'Lips and tips' - a phrase Revlon's founder ... marketing officer of Revlon, in a meeting with Marketing during a flying visit to the UK from the company ...

Editor's comment: Welcome - Sony Mobile launch adopts Bravia ethos

By Noelle McElhatton, 21 March 12, 12:00

companies cope by launching premium brands (page 30) while others, such as cosmetics giant Revlon (page 26 ...

Revlon prepares new 'storytelling' ad strategy

By Rachel Barnes, 20 March 12, 08:30

Revlon will unveil a fresh UK ad strategy next month, bringing together marketing for its products

Consumer insight: what marketers need to know about the New Type A woman

By Nicola Clark, 28 February 12, 08:00

-president at Revlon, says that women now have a greater balance in their outlooks and that today's typical female ...

Launching a brand's first ever TV campaign? Here's a five-point plan

By Andy Fry, 24 November 11, 12:00

Chris Locke, UK trading director at Starcom MediaVest . For Revlon, which returned to TV in 2010 ...

Adwatch (Sept 14) - Top 20 recall: Lucozade

By Nigel Roberts, Creative director, Leagas Delaney, 14 September 11, 12:00

/ZenithOptimedia 15 18= ( ) Beck's Vier Mother/Vizeum 15 20 ( ) Revlon Grow ...

Revlon signs OC star for global campaign

By Loulla-Mae Eleftheriou-Smith, 11 August 11, 08:53

Revlon has appointed Emma Stone, a Golden Globe nominee and Olivia Wilde, star of US drama 'The OC ... Stone and Wilde will become the faces of new and existing Revlon products, appearing in global Revlon campaigns across TV, print, in-store and digital platforms. The actresses will join current Revlon brand ambassadors Elle McPherson, Jessica Alba and Halle Berry. The first campaigns featuring ...

Nokia appoints new chief marketing officer amid restructure

By Arif Durrani, 24 November 10, 05:26

across leading consumer brands, including Verizon, Citigroup, Revlon, Harrah's Entertainment ...

Revlon appoints Adelaide Sharples as UK marketing chief

By Loulla-Mae Eleftheriou-Smith, 15 September 10, 11:00

Revlon, the beauty and cosmetics company, has named Adelaide Sharples as its new marketing director. ... . The announcement of Sharples role comes days after Revlon named Julia Goldin, the former Coca-Cola GB marketer ... will be responsible for PR, brand and media strategies for Revlon UK, which makes cosmetics, skin care, fragrance ...