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Absolut partners Gorillaz artist Hewlett for 'Bloody London' push

By Gemma Charles, 10 February 12, 08:30

Absolut has teamed up with Jamie Hewlett, the co-founder and illustrator of band Gorillaz ... 'Absolut London' will be on sale in Selfridges and Harvey Nichols from 1 March at a recommended ... an 'Absolut Bloody London' method of serving the drink. The limited edition design portrays London s style ... seven characters from the past who have influenced and shaped London s culture. Absolut said ...

Tesco delays banking launch until 2013

By Alex Brownsell, 06 February 12, 10:47

with The Times, Higgins said: "Getting in absolutely right at launch is more important than rushing it ...

Are marketers too fickle when it comes agency relationships?

By David Benady, 03 February 12, 10:00

important.' Andy De Groose, managing director of TBWA\London, which has worked with Apple and Absolut ...

Building a bridge between brands and consumers

By Louise Pearce, Forward, 31 January 12, 12:00

for the job? One thing's for sure: customer publishing agencies are absolutely key to the process, because ... brands to succeed, they need to think and act as publishers.' Absolutely. Moreover, looking around our ...

Q&A: Thomas Cook's Michael Johnson on brand strategy, life after the Redknapps, online challenges and that TUI campaign

By Loulla-Mae Eleftheriou-Smith, 26 January 12, 11:39

Marketing : What role will marketing play in helping Thomas Cook get back on the right footing this year? Johnson : As a marketer you could expect me to say that it's absolutely going to be important ... , like with anything in marketing, it's very rarely absolute . With these five TV executions, this marks ...

Thomas Cook's marketing chief on the fight to save the 170-year-old business

By Loulla-Mae Eleftheriou-Smith, 26 January 12, 12:00

on the right footing this year? Johnson: As a marketer, you could expect me to say that it's absolutely ... with anything in marketing, that is very rarely absolute. With these five TV executions, this marks the first ...

Adwatch (Jan 25) - Top 20 recall: Aunt Bessie's

By Matt Willifer, Executive planning director, WCRS, 25 January 12, 12:00

their relationship with roast beef: their 'properness'. OK. Absolutely correct, but pretty standard strategic fare ...

Age of austerity hits The Health Lottery revenues

By Nick Batten, 18 January 12, 01:12

, but it is absolutely critical to the health of the most disadvantaged." Others attending the conference included ...

We'll Call You: Netflix

18 January 12, 12:00

Netflix Hello, can I help you? Mktg Yes. I have heard about your film service, and I am interested in finding out more details about it. Does it launch today? Netflix Absolutely. We have launched in the UK and Ireland today. Mktg I currently use LoveFilm. Why should I change? Netflix ...