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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

Maille - Unilever Rachel s Yoghurt (Rachel s Organic) Haygarth Social media marketing ...

Muller hires Inpong to replace Rolston as UK marketing chief

By Loulla-Mae Eleftheriou-Smith, 23 April 12, 09:30

marketing programme across its yoghurt portfolio, effective 30 April. ... will be responsible for leading the strategic development of Muller Dairy's chilled yoghurt and pot dessert brand ...

Marketing speaks to British ice-skating champ about her first brand tie-up

By John Reynolds, 04 April 12, 11:31

is fronting the first TV campaign supporting fat-free frozen yoghurt brand Yoomoo.

Brand Health Check: Muller

By Loulla-Mae Eleftheriou-Smith, 02 February 12, 12:00

Muller is the dominant player in the yoghurt category. Its three core brands, Muller Corner, Muller Light and Muller Rice, pull in annual sales of almost 400m. However, as Tesco's recent ... and Burger King marketer Michele Young, now director of Foodservice Support and frozen yoghurt business ...

Müller buys leading position in milk market

By John Reynolds, 17 January 12, 02:54

German-owned M ller is already a big presence on the nation's supermarkets shelves with its household yoghurt brands. Robert Wiseman Dairies, which was founded in 1947 and still operates from the original farmhouse, has an approximate 30% share of the UK fresh-milk market. Milk sold to retailers ...