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NBA gets serious about cracking UK

By John Reynolds, 25 May 12, 11:00

The National Basketball Association (NBA) is one of the world's biggest and most respected sports organisations, but can it finally build the brand in the UK this year?

Brand barometer: Coffee shops, which one is most prominent online?

By Gemma Charles, 25 May 12, 08:30

Starbucks is the most prominent, followed by Costa

Brand barometer: Volkswagen Polo viral campaign reviewed

24 May 12, 12:00

Unruly evaluates the latest viral campaign from Volkswagen, with "ones to watch" from Hovis, T-Mobile and SureMen

The changing face of music tie-ups

By Sarah Shearman, 24 May 12, 11:00

The proliferation of digital music has led big brands to shift toward collaborations with music artists across a variety of platforms

Brand barometer: Car insurers, which one is most prominent online?

By Gemma Charles, 18 May 12, 08:30

Admiral is the most prominent, followed by Aviva

Brand barometer: Network Rail viral campaign reviewed

18 May 12, 08:00

Goviral evaluates the latest viral campaign from Network Rail, with "ones to watch" from Samsung, Popchips and Call of Duty.

The truth about lying on your CV

By Suzy Bashford, 17 May 12, 01:00

Former Yahoo! chief Scott Thompson denied lying on his CV, but the story is a reminder of the danger of 'embellishing' credentials as social media transforms recruitment