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Organix appoints TMW as lead strategic and digital agency
the headlines. TMW has been briefed with devising a campaign spanning direct and digital marketing, as well ...
HTC appoints European marketing director
and marketing at Polaroid Consumer Electronics and head of market development at Eastman Kodak, as EMEA
Asda overhauls online magazine
LONDON - Asda is overhauling its online customer magazine this month as it looks to assert its ... -fareast-language:#0400; mso-bidi-language:#0400;} Asda hopes the changes, taking place over the course ... major re-development of the site since its launch April 2008. Asda's offline monthly magazine, created ... the redevelopment of the website, Asda is hoping to transfer this popularity into the online space. Asda uses its ...
Low prices beat high nostalgia
). To some extent, Best Buy's strategy makes sense. Despite a huge market share in the US, the electronics ... . This meant picking a trusted high-street retailer to offer advice. Now, however, the market is commo d itised ...
DoH axes Change4Life on-pack tie-ups
of public health marketing spend. Consultancy Oxford Strategic Marketing will conduct the work, while ... the strategy is finalised, the DoH will review its ad agencies and reassess the structure of the marketing ...
Dove shifts from 'real beauty' to science
the skin barrier. VisibleCare with NutrimMoisture is available in three variants and will also be marketed ...
GM backs first electric car with European push
. Although marketing activity for the Ampera is not expected to break until next year, competitors ... electric vehicles. While sales of electric vehicles are likely to be slow initially, Renault UK marketing ... marketing vision spelled out by new Opel chief executive Nick Reilly, who said he was looking to position ...
Rumbelows could make UK high-street return
difficulties in the 90s and its stores were sold off. Rumbelows' marketing included the Don't pay any more ... for smaller outlets. The US chain entered the UK market after purchasing a 50% stake in Carphone Warehouse. A ...
Pizza Hut hits the buses as part of £2m 'Any excuse' push
LONDON - Pizza Hut is to use the novel marketing tool of bus stop stickers as part of a £2m ... previously used the marketing tactic. The sticker campaign will run for two weeks, beginning on 15 February ...
British Airways hires Akzo Nobel's Kerris Bright to global marketing role
British Airways has hired Kerris Bright to the role of head of marketing, ending a year ... Bright joins from her job as chief marketing officer at paint giant Akzo Nobel, which took over ICI in 2008. She will report into British Airways sales and marketing director, Andrew Crawley. BA began its hunt for the role late 2008, following the departure of its head of marketing communications ...
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- £30k +bonus, South East England
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