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Everything Everywhere and Stagecoach trial mobile contactless fares

Sarah Shearman — Fri, 25 May 2012 11:46:00 GMT

Everything Everywhere, the parent company of mobile operators T-Mobile and Orange, has partnered with transport operator Stagecoach Group to bring near field communication (NFC) technology to buses and trains in the UK to enable contactless mobile payments.

Brand barometer: Coffee shops, which one is most prominent online?

Gemma Charles — Fri, 25 May 2012 08:30:00 GMT

Starbucks is the most prominent, followed by Costa

Google's Schmidt says he 'disagrees' with EU competition concerns

Sarah Shearman — Thu, 24 May 2012 11:35:00 GMT

Google's chairman Eric Schmidt has said the company "disagrees in general" with complaints presented by the European Commission this week, concerning what it sees as the search giant's anti-competitive business practices.

The changing face of music tie-ups

Sarah Shearman — Thu, 24 May 2012 11:00:00 GMT

The proliferation of digital music has led big brands to shift toward collaborations with music artists across a variety of platforms

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

Sarah Shearman — Thu, 24 May 2012 08:30:00 GMT

The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand as well as its many products, at the same time as steadying the ship.

Orange invests in film ties after sponsorship review

Matthew Chapman — Tue, 22 May 2012 08:30:00 GMT

Orange is to overhaul its brand sponsorship activity, ending its association with the Prize for Fiction, RockCorps and National Business Awards.

Samsung launches social media hub for Olympics activity

Sarah Shearman — Fri, 18 May 2012 13:42:00 GMT

Samsung has rolled out an Olympics Facebook app to allow users to get closer to the Olympics, by serving them personalised content, based on their profile interests.

Brand barometer: Car insurers, which one is most prominent online?

Gemma Charles — Fri, 18 May 2012 08:30:00 GMT

Admiral is the most prominent, followed by Aviva

Premier Foods backs Great Little Ideas with social media push

Loulla-Mae Eleftheriou-Smith — Wed, 16 May 2012 11:31:00 GMT

Premier Foods is making another push for its 'Great Little Ideas' multi-brand recipe platform, with a social media campaign that capitalises on the theme of street parties around the Queen's Diamond Jubilee.

VIDEO: Samsung marketer outlines Hope Relay goals

Georgina Brazier — Wed, 16 May 2012 08:20:00 GMT

Andrew Garrihy, director of corporate marketing at Samsung Electronics, talks about the brand's Olympic 'Hope Relay' initiative at London's City Hall.