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<lastBuildDate>Sun, 27 May 2012 05:43:47 GMT</lastBuildDate>
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<title><![CDATA[Everything Everywhere and Stagecoach trial mobile contactless fares]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133836/Everything-Everywhere-Stagecoach-trial-mobile-contactless-fares/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Fri, 25 May 2012 11:46:00 GMT</pubDate>
<description><![CDATA[<p>Everything Everywhere, the parent company of mobile operators T-Mobile and Orange, has partnered with transport operator Stagecoach Group to bring near field communication (NFC) technology to buses and trains in the UK to enable contactless mobile payments.</p>]]></description>
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<title><![CDATA[Brand barometer: Coffee shops, which one is most prominent online?]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133475/Brand-barometer-Coffee-shops-one-prominent-online/</link>
<author><![CDATA[Gemma Charles]]></author>
<pubDate>Fri, 25 May 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>Starbucks is the most prominent, followed by Costa</p>]]></description>
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<title><![CDATA[Google's Schmidt says he 'disagrees' with EU competition concerns]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133647/Googles-Schmidt-says-disagrees-EU-competition-concerns/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Thu, 24 May 2012 11:35:00 GMT</pubDate>
<description><![CDATA[<p>Google's chairman Eric Schmidt has said the company "disagrees in general" with complaints presented by the European Commission this week, concerning what it sees as the search giant's anti-competitive business practices.</p>]]></description>
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<title><![CDATA[The changing face of music tie-ups]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133002/changing-face-music-tie-ups/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Thu, 24 May 2012 11:00:00 GMT</pubDate>
<description><![CDATA[<p>The proliferation of digital music has led big brands to shift toward collaborations with music artists across a variety of platforms</p>]]></description>
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<title><![CDATA[Most businesses lack effective single customer view, finds survey]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133592/businesses-lack-effective-single-customer-view-finds-survey/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Thu, 24 May 2012 10:46:00 GMT</pubDate>
<description><![CDATA[<p>A survey of 400 large companies has found that only 16% of them have an effective single customer view data system in place, according to Experian Marketing Services.</p>]]></description>
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<title><![CDATA[HP to cut 27,000 jobs in next two years]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133508/HP-cut-27000-jobs-next-two-years/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Thu, 24 May 2012 09:03:00 GMT</pubDate>
<description><![CDATA[<p>Hewlett Packard (HP) is to shed 27,000 jobs, or 8% of its workforce, in a global restructure, to strengthen itself in the areas of cloud computing, big data and security.</p>]]></description>
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<title><![CDATA[Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1132902/Microsoft-UKs-Philippa-Snare-refocusing-innovation-major-restructure/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Thu, 24 May 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand as well as its many products, at the same time as steadying the ship.</p>]]></description>
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<title><![CDATA[Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1132891/UK-brands-leading-charge-digital-marketing-innovation-Marketing-Society-Forum/</link>
<author><![CDATA[]]></author>
<pubDate>Wed, 23 May 2012 13:00:00 GMT</pubDate>
<description><![CDATA[<p>Twitter UK chief Tony Wang has said that British companies are setting the bar for digital campaigns.</p>]]></description>
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<title><![CDATA[RAC hires John Orriss to head marketing]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1133275/RAC-hires-John-Orriss-head-marketing/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Wed, 23 May 2012 11:00:00 GMT</pubDate>
<description><![CDATA[<p>Breakdown service RAC has appointed former News International sales director John Orriss to head its marketing team.</p>]]></description>
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<title><![CDATA[Media360: John Lewis marketer Craig Inglis on surprising consumers]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1132938/Media360-John-Lewis-marketer-Craig-Inglis-surprising-consumers/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Wed, 23 May 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>Marketing caught up with Craig Inglis, marketing director at John Lewis, after his session at Media360 to quiz him about the brand's image and plans and fish for news on Apple's rumoured TV plans.</p>]]></description>
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