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<lastBuildDate>Sun, 27 May 2012 05:44:50 GMT</lastBuildDate>
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<title><![CDATA[Apple cements most valuable brand status as UK's giants slide]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1132962/Apple-cements-valuable-brand-status-UKs-giants-slide/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Tue, 22 May 2012 08:46:00 GMT</pubDate>
<description><![CDATA[<p>Apple has extended its lead at the top of Millward Brown's annual ranking of the top 100 most valuable global brands, while UK brands including Tesco and O2 have slipped down the table.</p>]]></description>
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<title><![CDATA[Q&A: Tony Wang, general manager Twitter UK]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1131764/Q-A-Tony-Wang-general-manager-Twitter-UK/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Tue, 15 May 2012 11:00:00 GMT</pubDate>
<description><![CDATA[<p>Tony Wang, who came to the UK a year ago to set up a European sales house to enable Twitter to roll out the long-awaited advertising opportunities on the platform, discusses how brands have responded.</p>]]></description>
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<title><![CDATA[BT's profits boosted by hitting 10m super-fast broadband mark]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1131172/BTs-profits-boosted-hitting-10m-super-fast-broadband-mark/</link>
<author><![CDATA[John Reynolds]]></author>
<pubDate>Thu, 10 May 2012 09:17:00 GMT</pubDate>
<description><![CDATA[<p>BT has reported a 16% lift in pre-tax profits to £2.42bn in the full year, helped by a 23% year-on-year increase in its pay-TV service numbers and growth in its super-fast broadband offering.</p>]]></description>
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<title><![CDATA[O2 takes aim at PayPal with mobile payments service]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1128864/O2-takes-aim-PayPal-mobile-payments-service/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Thu, 26 Apr 2012 09:18:00 GMT</pubDate>
<description><![CDATA[<p>O2, the network provider, has launched its long-anticipated mobile wallet service, which enables users to make simple payments and shop using their mobile device, putting itself in competition with Barclays, Orange and PayPal.</p>]]></description>
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<title><![CDATA[Orange RockCorps gigs suspension hints at demise of mobile brand]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1128323/Orange-RockCorps-gigs-suspension-hints-demise-mobile-brand/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Tue, 24 Apr 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>Orange has put its sponsorship of the RockCorps gigs on hold, in a decision that will add to speculation that the mobile brand will be dropped by parent company Everything Everywhere.</p>]]></description>
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<title><![CDATA[Vodafone to buy Cable & Wireless for £1bn]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1128229/Vodafone-buy-Cable---Wireless-1bn/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Mon, 23 Apr 2012 13:55:00 GMT</pubDate>
<description><![CDATA[<p>Vodafone has agreed to buy troubled telecoms company Cable & Wireless Worldwide (CWW) in a deal valued at £1.04bn.</p>]]></description>
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<title><![CDATA[The Revolution Awards 2012 - winners in full]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1128262/Revolution-Awards-2012---winners-full/</link>
<author><![CDATA[Kim Benjamin]]></author>
<pubDate>Mon, 23 Apr 2012 12:45:00 GMT</pubDate>
<description><![CDATA[<p>Heineken, Xbox, TBG Digital and Adam & Eve triumphed at the Revolution Awards 2012, held on 20 April at the Grosvenor House Hotel on London's Park Lane.</p>]]></description>
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<title><![CDATA[The truth about youth: Do you know Generation Z?]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1127065/truth-youth-know-Generation-Z/</link>
<author><![CDATA[Loulla-Mae Eleftheriou-Smith]]></author>
<pubDate>Fri, 20 Apr 2012 10:00:00 GMT</pubDate>
<description><![CDATA[<p>Brands targeting young people should avoid the 'cool' trap and focus on trust</p>]]></description>
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<title><![CDATA[HomeServe fined £750,000 by Ofcom for silent calls]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1127996/HomeServe-fined-750000-Ofcom-silent-calls/</link>
<author><![CDATA[Loulla-Mae Eleftheriou-Smith]]></author>
<pubDate>Fri, 20 Apr 2012 08:50:00 GMT</pubDate>
<description><![CDATA[<p>HomeServe, the home insurance and repairs company, has been fined £750,000 by Ofcom for making excessive silent and abandoned calls to UK consumers.</p>]]></description>
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<title><![CDATA[Sony Mobile chief Pierre Perron on reviving the brand]]></title>
<link>http://www.marketingmagazine.co.uk/news/rss/1124026/Sony-Mobile-chief-Pierre-Perron-reviving-brand/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Wed, 28 Mar 2012 11:30:00 GMT</pubDate>
<description><![CDATA[<p>Sony Mobile's president, North Western Europe, Pierre Perron, is putting speed and focus at the heart of the reborn brand's development following its buyout from Ericsson.</p>]]></description>
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