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Instore Index Analysis - value is still king

Thu, 12 Nov 2009 12:17:00 GMT

LONDON - Whether you regard Halloween as an US imported nuisance, bags of fun or simply a great way to feeding the kids, there's no doubt the festival is firmly entrenched in UK stores. Confectionery appears to have replaced alcohol as the most heavily promoted category in-store.

The Instore Index: Pampers replaces Kellogg's as the top brand in Asda, Tesco, Sainsbury's and Morrisons

Mon, 09 Nov 2009 10:01:00 GMT

LONDON - Pampers has leapt from second place to take top spot in the Instore Index as the brand with the greatest promotional presence in Morrisons, Asda, Tesco and Sainsbury's.

Newspaper giveaways from the weekend (24 to 25 October)

Mon, 26 Oct 2009 09:44:00 GMT

LONDON - Free fireworks to annoy the neighbours with, a multitude of money-off vouchers and, of course, our old friend the two-for-one Legoland ticket are all among this weekend's newspaper giveaways.

OFT to investigate price promotions

Thu, 15 Oct 2009 13:10:00 GMT

LONDON - The Office of Fair Trading has announced it is planning to launch an enquiry into offers and price promotions.

The Instore Index: Kellogg's is top brand in Asda, Sainsbury's, Tesco and Morrisons

Mon, 05 Oct 2009 15:30:00 GMT

LONDON - Kellogg's has held on to its top place as the brand with the biggest promotional presence in Morrisons, Tesco, Asda and Sainsbury's despite a strong challenge from Pampers and Pepsi.

Analysis - has Iceland changed the way we shop?

Fri, 02 Oct 2009 12:48:00 GMT

LONDON - Step into any of the big four supermarkets and you are likely to be assailed by £1, £2 and £5 offers. Forget bogofs, rounded up price offers are the new gray in retail.

Peroni to launch on-pack push around kitchenware

Wed, 23 Sep 2009 15:43:00 GMT

LONDON - Italian beer brand Peroni Nastro Azzuro has launched an on-pack promotion on the back of its tie-in with kitchenware brand Alessi.

Are bogofs on the decline in Morrisons, Sainsbury's and Tesco?

Thu, 17 Sep 2009 12:10:00 GMT

LONDON - Consumer jitters over the economy seem to be dying down according to the latest TNS supermarket share report. However in P&I POS League the use of in-store messaging during August showed while the main four grocers were all concentrating on price, there was also a decline in the use of bogofs compared to previous months.

P&I instore league. The points system

Wed, 16 Sep 2009 13:52:00 GMT

LONDON - The P&I Point of Sale League is a collaboration between P&I and retail research and shopper marketing agency Retail Why.

Kellogg's takes top spot from Coca-Cola as August's top POS brand

Wed, 16 Sep 2009 12:15:00 GMT

LONDON - Kellogg's has replaced Coca-Cola as the brand with the greatest POS and promotional presence across Tesco, Asda, Sainsbury's and Morrisons.