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The truth about lying on your CV

Suzy Bashford — Thu, 17 May 2012 13:00:00 GMT

Former Yahoo! chief Scott Thompson denied lying on his CV, but the story is a reminder of the danger of 'embellishing' credentials as social media transforms recruitment

Brand barometer: Tablets, which one is most prominent online?

Gemma Charles — Fri, 11 May 2012 13:30:00 GMT

iPad 2 is the most prominent, followed by Sony Tablet S

Brand barometer: TVs, which one is most prominent online?

Gemma Charles — Fri, 27 Apr 2012 08:30:00 GMT

Samsung is the most prominent, followed by Sony

ISBA conference: with brands getting over their first crush on social media, what happens next?

Gemma Charles — Tue, 27 Mar 2012 16:00:00 GMT

ISBA's annual conference reflected the increasing importance of online, with the issue of social-media ROI topping the agenda.

Battle of the tech patents: is marketing the winner or loser?

Stuart Derrick — Wed, 14 Mar 2012 00:00:00 GMT

The plethora of patent-related court cases between major technology brands Google, Apple, Yahoo and Samsung is the result of a high-stakes strategic marketing conflict

Brand barometer: Mobile phone handsets, which one is most prominent online?

Gemma Charles — Fri, 09 Mar 2012 09:00:00 GMT

Apple's iPhone 4 is the subject of the largest number of discussions, although 30% of all conversations mentioning iPhones relate to problems with the handset

Procter & Gamble, Heineken and Diageo: who wins and who loses in direct brand deals with Facebook?

Adam Woods — Tue, 06 Mar 2012 10:00:00 GMT

Last year Diageo and Heineken inked large-scale direct deals with Facebook. Adam Woods investigates who gets what out of these deals and highlights the winners and losers from direct relationships with Facebook.

Revolution: Mobile World Congress: The trends taking mobile by storm

George Nimeh — Tue, 06 Mar 2012 10:00:00 GMT

The globe's biggest mobile trade event always throws a fascinating light on the next big things. George Nimeh reports this year's key emerging trends from Barcelona.

Revolution: Special Report - Third parties make the most of mobile

Stuart Derrick — Tue, 06 Mar 2012 10:00:00 GMT

More consumers than ever are shopping online via their smartphones and tablets - and brands are cashing in with a little help from mobile affiliate activity.

Nokia puts location-based services at heart of smartphone strategy

Matt Chapman — Wed, 22 Feb 2012 08:00:00 GMT

The mobile handset manufacturer, once the market leader, is pouring fresh investment into its marketing in a drive to gain a foothold in the smartphone market.