Retail
M&S brings Valentine's Day model to life
Marks & Spencer is attempting to lure men who are seeking Valentine's Day gift ideas to its mobile website with an augmented reality-powered outdoor advertising campaign.
Retail News
BT broadcasts Valentine's messages to the nation
BT is broadcasting Valentine's Day messages on its nationwide big screens, with...
Simon Calver quits LoveFilm for Mothercare
Simon Calver, the long-serving chief executive of LoveFilm, is taking on the...
All Her Majesty's brands: 10 brands the Queen can't live without
To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it...
Groupon buys data start-up Adku to boost personalisation
Groupon, the group deals service, has acquired data personalisation start-up Adku for...
Retail In-Depth
Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane
The head of UK marketing for Audi is aiming to protect the...
Cookie consent: how to stay on the right side of the law
As the May deadline for cookie compliance approaches, what must marketers do,...
What marketers can learn from Barbie
What Barbie boasts in beauty, she lacks in social responsibility. If the...
Brand barometer: Chocolate bars - which is most prominent on the web?
Kit Kat generated the most online conversations this week compared to competitors...
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